Web and Digital Interface Designers
Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.
Sample of reported job titles: Technology Applications Engineer, Web Architect, Web Design Specialist, Web Designer, Web Developer, Webmaster
Also see: Video Game Designers
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Tasks | Technology Skills | Tools Used | Detailed Work Activities | Job Zone | Credentials | Wages & Employment | Job Openings | Additional Information
- Collaborate with management or users to develop e-commerce strategies and to integrate these strategies with Web sites.
- Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of web development projects.
- Communicate with network personnel or Web site hosting agencies to address hardware or software issues affecting Web sites.
- Conduct user research to determine design requirements and analyze user feedback to improve design quality.
- Confer with management or development teams to prioritize needs, resolve conflicts, develop content criteria, or choose solutions.
- Create searchable indices for Web page content.
- Create Web models or prototypes that include physical, interface, logical, or data models.
- Design, build, or maintain Web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.
- Develop and document style guidelines for Web site content.
- Develop new visual design concepts and modify concepts based on stakeholder feedback.
- Develop or implement procedures for ongoing Web site revision.
- Develop system interaction or sequence diagrams.
- Develop Web site maps, application models, image templates, or page templates that meet project goals, user needs, or industry standards.
- Develop, validate, and document test routines and schedules to ensure that test cases mimic external interfaces and address all browser and device types.
- Direct and execute pre-production activities, such as creating moodboards or storyboards and establishing a project timeline.
- Document technical factors such as server load, bandwidth, database performance, and browser and device types.
- Identify or maintain links to and from other Web sites and check links to ensure proper functioning.
- Identify problems uncovered by testing or customer feedback, and correct problems or refer problems to appropriate personnel for correction.
- Incorporate technical considerations into Web site design plans, such as budgets, equipment, performance requirements, or legal issues including accessibility and privacy.
- Maintain understanding of current Web technologies or programming practices through continuing education, reading, or participation in professional conferences, workshops, or groups.
- Perform or direct Web site updates.
- Perform Web site tests according to planned schedules, or after any Web site or product revision.
- Provide clear, detailed descriptions of Web site specifications, such as product features, activities, software, communication protocols, programming languages, and operating systems software and hardware.
- Register Web sites with search engines to increase Web site traffic.
- Research and apply innovative solutions for product design, visuals, and user experience to meet the needs of individual web development projects.
- Research, document, rate, or select alternatives for Web architecture or technologies.
- Respond to user email inquiries, or set up automated systems to send responses.
- Select programming languages, design tools, or applications.
- Write and edit technical documentation for digital interface products and designs, such as user manuals, testing protocols, and reports.
- Write supporting code for Web applications or Web sites.
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- Analytical or scientific software — IBM SPSS Statistics ; SAS ; The MathWorks MATLAB
- Application server software — Docker ; Red Hat OpenShift ; Red Hat WildFly ; Spring Boot (see all 6 examples)
- Business intelligence and data analysis software — IBM Cognos Impromptu ; MicroStrategy ; Oracle Business Intelligence Enterprise Edition ; Qlik Tech QlikView (see all 5 examples)
- Cloud-based data access and sharing software — Dropbox; Google Drive ; Microsoft SharePoint ; Slack (see all 5 examples)
- Cloud-based management software — Amazon Web Services AWS CloudFormation ; IBM WebSphere ; Splunk Enterprise
- Communications server software — IBM Domino
- Computer based training software — Moodle
- Configuration management software — Chef; Perforce Helix software; Puppet
- Content workflow software — Atlassian JIRA ; Sitecore CMS
- Customer relationship management CRM software — Oracle Eloqua; Salesforce software
- Data base management system software — Amazon DynamoDB ; Apache Hive ; Elasticsearch ; MongoDB (see all 14 examples)
- Data base reporting software — Microsoft SQL Server Reporting Services ; SAP Crystal Reports
- Data base user interface and query software — Airtable; Blackboard software; Oracle JDBC ; Transact-SQL (see all 15 examples)
- Data mining software — Google Analytics
- Desktop communications software — Skype
- Desktop publishing software — Adobe Systems Adobe InDesign ; Microsoft Publisher
- Development environment software — Apache Ant ; Apache Kafka ; Common business oriented language COBOL ; Go (see all 20 examples)
- Document management software — Adobe Systems Adobe Acrobat
- Electronic mail software — IBM Notes
- Enterprise application integration software — Atlassian Bamboo ; Extensible markup language XML ; Microsoft SQL Server Integration Services SSIS ; Oracle Fusion Middleware (see all 7 examples)
- Enterprise resource planning ERP software — NetSuite ERP ; Oracle Hyperion ; Oracle JD Edwards EnterpriseOne ; Oracle PeopleSoft (see all 8 examples)
- Enterprise system management software — IBM Power Systems software
- Expert system software — Ansible software
- File versioning software — Apache Subversion SVN ; Git
- Financial analysis software — Delphi Technology
- Graphical user interface development software — Salesforce Visualforce
- Graphics or photo imaging software — Adobe Systems Adobe Creative Cloud ; JamBoard; SmugMug Flickr ; Trimble SketchUp Pro (see all 8 examples)
- Instant messaging software — Blink
- Metadata management software — CA Erwin Data Modeler
- Multi-media educational software — Nearpod
- Network monitoring software — Nagios ; Wireshark
- Object or component oriented development software — Advanced business application programming ABAP ; Apache Spark ; Objective C ; Scala (see all 18 examples)
- Object oriented data base management software — Hibernate ORM; PostgreSQL
- Office suite software — Microsoft Office
- Operating system software — Microsoft Windows Server ; Oracle Solaris ; Red Hat Enterprise Linux ; UNIX Shell (see all 15 examples)
- Portal server software — Apache HTTP Server
- Presentation software — Apple Keynote; Google Slides
- Process mapping and design software — Microsoft Visio
- Program testing software — Hewlett Packard LoadRunner; JUnit ; Selenium ; Travis
- Project management software — Confluence ; Microsoft Project ; Oracle Primavera Enterprise Project Portfolio Management
- Requirements analysis and system architecture software — Unified modeling language UML
- Sales and marketing software — Google AdWords ; HubSpot software
- Spreadsheet software — Microsoft Excel
- Storage networking software — Amazon Simple Storage Service S3
- Transaction security and virus protection software — Symantec
- Transaction server software — Customer information control system CICS; Microsoft Internet Information Service IIS
- Video conferencing software — Cisco Systems Webex; Google Meet
- Video creation and editing software — Adobe Systems Adobe After Effects ; Flipgrid; Screencastify; YouTube (see all 7 examples)
- Web page creation and editing software — Adobe Systems Adobe Dreamweaver; Google Sites; Social media sites
- Web platform development software — Backbone.js ; Microsoft ASP.NET Core MVC ; React ; Spring Framework (see all 39 examples)
- Word processing software — 3M Post-it App; Evernote; Google Docs
Hot Technology — a technology requirement frequently included in employer job postings.
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Detailed Work Activities
- Design websites or web applications.
- Develop specifications or procedures for website development or maintenance.
- Update website content.
- Collaborate with others to resolve information technology issues.
- Conduct research to gain information about products or processes.
- Create images or other visual displays.
- Develop models of information or communications systems.
- Document design or development procedures.
- Prepare graphics or other visual representations of information.
- Test software performance.
- Analyze operational data to evaluate operations, processes or products.
- Collaborate with others to determine design specifications or details.
- Collaborate with others to develop or implement marketing strategies.
- Develop detailed project plans.
- Develop diagrams or flow charts of system operation.
- Develop testing routines or procedures.
- Document network-related activities or tasks.
- Gather customer or product information to determine customer needs.
- Implement design or process improvements.
- Provide customer service to clients or users.
- Provide technical support for computer network issues.
- Resolve computer software problems.
- Supervise information technology personnel.
- Troubleshoot issues with computer applications or systems.
- Update knowledge about emerging industry or technology trends.
- Write computer programming code.
- Write reports or evaluations.
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|Title||Job Zone Four: Considerable Preparation Needed|
|Education||Most of these occupations require a four-year bachelor’s degree, but some do not.|
|Related Experience||A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.|
|Job Training||Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.|
|Job Zone Examples||Many of these occupations involve coordinating, supervising, managing, or training others. Examples include real estate brokers, sales managers, database administrators, graphic designers, chemists, art directors, and cost estimators.|
|SVP Range||(7.0 to < 8.0)|
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Wages & Employment Trends
Median wage data for Web Developers and Digital Interface Designers.
Employment data for Web Developers and Digital Interface Designers.
Industry data for Web Developers and Digital Interface Designers.
|Median wages (2020)||$37.12 hourly, $77,200 annual|
|Employment (2020)||199,400 employees|
|Projected growth (2020-2030)||Faster than average (10% to 15%)|
|Projected job openings (2020-2030)||17,900|
|Top industries (2020)||
Professional, Scientific, and Technical Services
Source: Bureau of Labor Statistics 2020 wage data and 2020-2030 employment projections . “Projected growth” represents the estimated change in total employment over the projections period (2020-2030). “Projected job openings” represent openings due to growth and replacement.
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Job Openings on the Web
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Sources of Additional Information
Disclaimer: Sources are listed to provide additional information on related jobs, specialties, and/or industries. Links to non-DOL Internet sites are provided for your convenience and do not constitute an endorsement.
- Association for Computing Machinery
- CIW Career Academy
- Computing Research Association
- IEEE Computer Society
- National Center for Women and Information Technology
- Occupational Outlook Handbook: Web developers and digital designers
- World Organization of Webmasters
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