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Web and Digital Interface Designers

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Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.

Sample of reported job titles: Technology Applications Engineer, Web Architect, Web Design Specialist, Web Designer, Web Developer, Webmaster

Also see: Video Game Designers

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Tasks  |  Technology Skills  |  Tools Used  |  Detailed Work Activities  |  Job Zone  |  Credentials  |  Wages & Employment  |  Job Openings  |  Additional Information

Tasks

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  • Collaborate with management or users to develop e-commerce strategies and to integrate these strategies with Web sites.See more occupations related to this task.
  • Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of web development projects.See more occupations related to this task.
  • Communicate with network personnel or Web site hosting agencies to address hardware or software issues affecting Web sites.See more occupations related to this task.
  • Conduct user research to determine design requirements and analyze user feedback to improve design quality.See more occupations related to this task.
  • Confer with management or development teams to prioritize needs, resolve conflicts, develop content criteria, or choose solutions.See more occupations related to this task.
  • Create searchable indices for Web page content.See more occupations related to this task.
  • Create Web models or prototypes that include physical, interface, logical, or data models.See more occupations related to this task.
  • Design, build, or maintain Web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.See more occupations related to this task.
  • Develop and document style guidelines for Web site content.See more occupations related to this task.
  • Develop new visual design concepts and modify concepts based on stakeholder feedback.See more occupations related to this task.
  • Develop or implement procedures for ongoing Web site revision.See more occupations related to this task.
  • Develop system interaction or sequence diagrams.See more occupations related to this task.
  • Develop Web site maps, application models, image templates, or page templates that meet project goals, user needs, or industry standards.See more occupations related to this task.
  • Develop, validate, and document test routines and schedules to ensure that test cases mimic external interfaces and address all browser and device types.See more occupations related to this task.
  • Direct and execute pre-production activities, such as creating moodboards or storyboards and establishing a project timeline.See more occupations related to this task.
  • Document technical factors such as server load, bandwidth, database performance, and browser and device types.See more occupations related to this task.
  • Identify or maintain links to and from other Web sites and check links to ensure proper functioning.See more occupations related to this task.
  • Identify problems uncovered by testing or customer feedback, and correct problems or refer problems to appropriate personnel for correction.See more occupations related to this task.
  • Incorporate technical considerations into Web site design plans, such as budgets, equipment, performance requirements, or legal issues including accessibility and privacy.See more occupations related to this task.
  • Maintain understanding of current Web technologies or programming practices through continuing education, reading, or participation in professional conferences, workshops, or groups.See more occupations related to this task.
  • Perform or direct Web site updates.See more occupations related to this task.
  • Perform Web site tests according to planned schedules, or after any Web site or product revision.See more occupations related to this task.
  • Provide clear, detailed descriptions of Web site specifications, such as product features, activities, software, communication protocols, programming languages, and operating systems software and hardware.See more occupations related to this task.
  • Register Web sites with search engines to increase Web site traffic.See more occupations related to this task.
  • Research and apply innovative solutions for product design, visuals, and user experience to meet the needs of individual web development projects.See more occupations related to this task.
  • Research, document, rate, or select alternatives for Web architecture or technologies.See more occupations related to this task.
  • Respond to user email inquiries, or set up automated systems to send responses.See more occupations related to this task.
  • Select programming languages, design tools, or applications.See more occupations related to this task.
  • Write and edit technical documentation for digital interface products and designs, such as user manuals, testing protocols, and reports.See more occupations related to this task.
  • Write supporting code for Web applications or Web sites.See more occupations related to this task.

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Technology Skills

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  • Analytical or scientific software — IBM SPSS Statistics Hot technology ; SAS Hot technology ; The MathWorks MATLAB Hot technologySee more occupations related to this technology.
  • Application server software — Docker Hot technology ; Red Hat OpenShift Hot technology ; Red Hat WildFly Hot technology ; Spring Boot Hot technology (see all 6 examples)See more occupations related to this technology.
  • Business intelligence and data analysis software — IBM Cognos Impromptu Hot technology ; MicroStrategy Hot technology ; Oracle Business Intelligence Enterprise Edition Hot technology ; Qlik Tech QlikView Hot technology (see all 5 examples)See more occupations related to this technology.
  • Cloud-based data access and sharing software — Dropbox; Google Drive Hot technology ; Microsoft SharePoint Hot technology ; Slack (see all 5 examples)See more occupations related to this technology.
  • Cloud-based management software — Amazon Web Services AWS CloudFormation Hot technology ; IBM WebSphere Hot technology ; Splunk Enterprise Hot technologySee more occupations related to this technology.
  • Communications server software — IBM DominoSee more occupations related to this technology.
  • Computer based training software — MoodleSee more occupations related to this technology.
  • Configuration management software — Chef; Perforce Helix software; Puppet Hot technologySee more occupations related to this technology.
  • Content workflow software — Atlassian JIRA Hot technology ; Sitecore CMSSee more occupations related to this technology.
  • Customer relationship management CRM software — Oracle Eloqua; Salesforce software Hot technologySee more occupations related to this technology.
  • Data base management system software — Amazon DynamoDB Hot technology ; Apache Hive Hot technology ; Elasticsearch Hot technology ; MongoDB Hot technology (see all 14 examples)See more occupations related to this technology.
  • Data base reporting software — Microsoft SQL Server Reporting Services Hot technology ; SAP Crystal Reports Hot technologySee more occupations related to this technology.
  • Data base user interface and query software — Airtable; Blackboard software; Oracle JDBC Hot technology ; Transact-SQL Hot technology (see all 15 examples)See more occupations related to this technology.
  • Data mining software — Google Analytics Hot technologySee more occupations related to this technology.
  • Desktop communications software — SkypeSee more occupations related to this technology.
  • Desktop publishing software — Adobe Systems Adobe InDesign Hot technology ; Microsoft PublisherSee more occupations related to this technology.
  • Development environment software — Apache Ant Hot technology ; Apache Kafka Hot technology ; Common business oriented language COBOL Hot technology ; Go Hot technology (see all 20 examples)See more occupations related to this technology.
  • Document management software — Adobe Systems Adobe Acrobat Hot technologySee more occupations related to this technology.
  • Electronic mail software — IBM Notes Hot technologySee more occupations related to this technology.
  • Enterprise application integration software — Atlassian Bamboo Hot technology ; Extensible markup language XML Hot technology ; Microsoft SQL Server Integration Services SSIS Hot technology ; Oracle Fusion Middleware Hot technology (see all 7 examples)See more occupations related to this technology.
  • Enterprise resource planning ERP software Hot technology — NetSuite ERP Hot technology ; Oracle Hyperion Hot technology ; Oracle JD Edwards EnterpriseOne Hot technology ; Oracle PeopleSoft Hot technology (see all 8 examples)See more occupations related to this technology.
  • Enterprise system management software — IBM Power Systems softwareSee more occupations related to this technology.
  • Expert system software — Ansible software Hot technologySee more occupations related to this technology.
  • File versioning software — Apache Subversion SVN Hot technology ; Git Hot technologySee more occupations related to this technology.
  • Financial analysis software — Delphi TechnologySee more occupations related to this technology.
  • Graphical user interface development software — Salesforce Visualforce Hot technologySee more occupations related to this technology.
  • Graphics or photo imaging software — Adobe Systems Adobe Creative Cloud Hot technology ; JamBoard; SmugMug Flickr Hot technology ; Trimble SketchUp Pro Hot technology (see all 8 examples)See more occupations related to this technology.
  • Instant messaging software — BlinkSee more occupations related to this technology.
  • Metadata management software — CA Erwin Data ModelerSee more occupations related to this technology.
  • Multi-media educational software — NearpodSee more occupations related to this technology.
  • Network monitoring software — Nagios Hot technology ; Wireshark Hot technologySee more occupations related to this technology.
  • Object or component oriented development software — Advanced business application programming ABAP Hot technology ; Apache Spark Hot technology ; Objective C Hot technology ; Scala Hot technology (see all 18 examples)See more occupations related to this technology.
  • Object oriented data base management software — Hibernate ORM; PostgreSQL Hot technologySee more occupations related to this technology.
  • Office suite software — Microsoft Office Hot technologySee more occupations related to this technology.
  • Operating system software — Microsoft Windows Server Hot technology ; Oracle Solaris Hot technology ; Red Hat Enterprise Linux Hot technology ; UNIX Shell Hot technology (see all 15 examples)See more occupations related to this technology.
  • Portal server software — Apache HTTP Server Hot technologySee more occupations related to this technology.
  • Presentation software — Apple Keynote; Google SlidesSee more occupations related to this technology.
  • Process mapping and design software — Microsoft Visio Hot technologySee more occupations related to this technology.
  • Program testing software — Hewlett Packard LoadRunner; JUnit Hot technology ; Selenium Hot technology ; TravisSee more occupations related to this technology.
  • Project management software — Confluence Hot technology ; Microsoft Project Hot technology ; Oracle Primavera Enterprise Project Portfolio Management Hot technologySee more occupations related to this technology.
  • Requirements analysis and system architecture software — Unified modeling language UML Hot technologySee more occupations related to this technology.
  • Sales and marketing software — Google AdWords Hot technology ; HubSpot software Hot technologySee more occupations related to this technology.
  • Spreadsheet software — Microsoft Excel Hot technologySee more occupations related to this technology.
  • Storage networking software — Amazon Simple Storage Service S3 Hot technologySee more occupations related to this technology.
  • Transaction security and virus protection software — Symantec Hot technologySee more occupations related to this technology.
  • Transaction server software — Customer information control system CICS; Microsoft Internet Information Service IISSee more occupations related to this technology.
  • Video conferencing software — Cisco Systems Webex; Google MeetSee more occupations related to this technology.
  • Video creation and editing software — Adobe Systems Adobe After Effects Hot technology ; Flipgrid; Screencastify; YouTube Hot technology (see all 7 examples)See more occupations related to this technology.
  • Web page creation and editing software — Adobe Systems Adobe Dreamweaver; Google Sites; Social media sites Hot technologySee more occupations related to this technology.
  • Web platform development software — Backbone.js Hot technology ; Microsoft ASP.NET Core MVC Hot technology ; React Hot technology ; Spring Framework Hot technology (see all 39 examples)See more occupations related to this technology.
  • Word processing software — 3M Post-it App; Evernote; Google Docs Hot technologySee more occupations related to this technology.

Hot technology Hot Technology — a technology requirement frequently included in employer job postings.

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Detailed Work Activities

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  • Design websites or web applications.See more occupations related to this activity.
  • Develop specifications or procedures for website development or maintenance.See more occupations related to this activity.
  • Update website content.See more occupations related to this activity.
  • Collaborate with others to resolve information technology issues.See more occupations related to this activity.
  • Conduct research to gain information about products or processes.See more occupations related to this activity.
  • Create images or other visual displays.See more occupations related to this activity.
  • Develop models of information or communications systems.See more occupations related to this activity.
  • Document design or development procedures.See more occupations related to this activity.
  • Prepare graphics or other visual representations of information.See more occupations related to this activity.
  • Test software performance.See more occupations related to this activity.
  • Analyze operational data to evaluate operations, processes or products.See more occupations related to this activity.
  • Collaborate with others to determine design specifications or details.See more occupations related to this activity.
  • Collaborate with others to develop or implement marketing strategies.See more occupations related to this activity.
  • Develop detailed project plans.See more occupations related to this activity.
  • Develop diagrams or flow charts of system operation.See more occupations related to this activity.
  • Develop testing routines or procedures.See more occupations related to this activity.
  • Document network-related activities or tasks.See more occupations related to this activity.
  • Gather customer or product information to determine customer needs.See more occupations related to this activity.
  • Implement design or process improvements.See more occupations related to this activity.
  • Provide customer service to clients or users.See more occupations related to this activity.
  • Provide technical support for computer network issues.See more occupations related to this activity.
  • Resolve computer software problems.See more occupations related to this activity.
  • Supervise information technology personnel.See more occupations related to this activity.
  • Troubleshoot issues with computer applications or systems.See more occupations related to this activity.
  • Update knowledge about emerging industry or technology trends.See more occupations related to this activity.
  • Write computer programming code.See more occupations related to this activity.
  • Write reports or evaluations.See more occupations related to this activity.

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Job Zone

Title Job Zone Four: Considerable Preparation Needed
Education Most of these occupations require a four-year bachelor’s degree, but some do not.
Related Experience A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.
Job Training Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.
Job Zone Examples Many of these occupations involve coordinating, supervising, managing, or training others. Examples include real estate brokers, sales managers, database administrators, graphic designers, chemists, art directors, and cost estimators.
SVP Range (7.0 to < 8.0)

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Credentials

Find Training Find Certifications Apprenticeship.gov

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Wages & Employment Trends

Median wage data for Web Developers and Digital Interface Designers.
Employment data for Web Developers and Digital Interface Designers.
Industry data for Web Developers and Digital Interface Designers.

Median wages (2020) $37.12 hourly, $77,200 annual
State wages
 
Local wages
  
Employment (2020) 199,400 employees
Projected growth (2020-2030) Faster than average (10% to 15%) Faster than average (10% to 15%)
Projected job openings (2020-2030) 17,900
State trends
 
Top industries (2020)
Professional, Scientific, and Technical Services
Information

Source: Bureau of Labor Statistics 2020 wage data external site and 2020-2030 employment projections external site. “Projected growth” represents the estimated change in total employment over the projections period (2020-2030). “Projected job openings” represent openings due to growth and replacement.

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Job Openings on the Web

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Sources of Additional Information

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Disclaimer: Sources are listed to provide additional information on related jobs, specialties, and/or industries. Links to non-DOL Internet sites are provided for your convenience and do not constitute an endorsement.

  • Association for Computing Machinery external site
  • CIW Career Academy external site
  • CompTIA external site
  • Computing Research Association external site
  • IEEE Computer Society external site
  • National Center for Women and Information Technology external site
  • Occupational Outlook Handbook: Web developers and digital designers external site
  • World Organization of Webmasters external site

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This page includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA.

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